Music streaming platform Deezer is taking a firm stand against the rising flood of AI-generated music. The company has revealed that it detects and flags around 10,000 AI-generated tracks every day, accounting for approximately 10% of all new uploads.
To address this, Deezer has developed and patented an advanced AI detection tool that helps identify artificially created songs. This technology is designed to spot AI-generated music from various sources, including popular AI music generators like Suno and Udio.
Why Is Deezer Doing This?
With AI music tools becoming more sophisticated, it is becoming harder to separate human-created songs from machine-generated ones. This is a concern for many artists, record labels, and streaming platforms because:
- AI-generated tracks can flood streaming services, making it harder for human artists to gain visibility.
- Many AI-generated songs are made by scraping existing music, which can raise copyright issues and impact royalties for real musicians.
- A large influx of low-quality, AI-generated songs could harm the overall music listening experience for users.
By improving its ability to detect AI-generated tracks, Deezer aims to protect artists and maintain a high-quality music catalog for its listeners.
How Deezer’s AI Detection Works
In December 2024, Deezer filed two patents for its AI music detection system. Unlike existing detection tools that struggle to keep up with new AI models, Deezer’s system is designed to adapt and recognize different types of AI-generated content, ensuring more effective filtering.
What Happens to AI-Generated Tracks?
To prevent AI-generated music from dominating playlists and recommendations, Deezer has introduced several policies:
- AI-generated tracks will be excluded from algorithmic recommendations and editorial playlists.
- The platform will prioritize music made by human artists, ensuring they get the exposure and revenue they deserve.
- Deezer will continue refining its AI detection system to keep up with evolving AI music models.
A Bigger Plan to Protect Artists
Deezer’s crackdown on AI-generated music is part of a broader strategy to support real musicians. In 2023, the company partnered with Universal Music Group to introduce an “artist-centric” payment model, ensuring artists with genuine fan engagement get better compensation.
As part of this effort, Deezer has already removed 26 million low-quality tracks, including:
- Duplicate songs
- Non-musical content
- Low-effort AI-generated music
How AI-Generated Music Affects the Industry
The rise of AI-generated music is a major challenge for the industry. A recent report from CISAC (a global organization representing authors’ rights) estimates that AI-generated music could reduce human artists’ revenues by 24% by 2028, resulting in a potential loss of €22 billion over five years.
The Future of AI Music and Streaming
AI has the potential to revolutionize music, but without proper regulations, it could also disrupt the industry in ways that harm artists and songwriters. Deezer’s efforts highlight the growing need for ethical AI usage in music and the importance of protecting real creators.